Contact:
     uap@vt.edu

 


2. Involve Stakeholders in Planning, Problem Solving and Decision Making

 

Stakeholder Involvement and Collaboration

WHAT?

Stakeholder involvement is the early and extensive engagement of stakeholders in the process of planning, decision making, and implementation. Stakeholders are those effecting change in the community and those affected by it. Stakeholder collaboration uses a stakeholder group with sufficient authority to apply collaborative learning and conflict resolution techniques to formulate effective and acceptable decisions.

WHY?

Traditional public participation methods of informing publics and obtaining their feedback on project and program proposals have not been effective in engaging citizens in community decisions and in resolving conflicts. Stakeholder involvement has three objectives:

  1. Avoid Conflict: collaborative efforts aim to engage stakeholders in a process of resolving conflicts among them through negotiation, mediation, and collaborative learning.

  2. Develop a "Shared Vision": collaborative efforts intend for the stakeholders to come up with a vision or direction that they can agree to and buy into.

  3. Formulate Creative Solutions: all collaborative efforts hope to use dialogue and group processes to develop creative solutions that may not have emerged from traditional planning exercises.

WHO? 

Stakeholders are those effecting change in the community and those affected by it. These may include government agencies, private land owners and developers, community and other interest groups, non-government organizations, and citizens. The list of stakeholders will depend on the project, conflict, or issues to be addressed. It should be as inclusive as possible, and stakeholders can be added as time goes on.

WHEN?

It is important to begin stakeholder involvement early in the process before interests become entrenched. However, the adage "better late than never" holds true here. While more difficult than starting early, in many cases stakeholder collaboration at a later stage of a process has helped resolve conflict.

WHERE? The location of stakeholder meetings should be left to the stakeholder group.

HOW?

Identify stakeholders
Organize stakeholder groups
Create opportunities for involvement 
Provide the most appropriate forum for input
Resolve conflicts

STRENGTHS & LIMITATIONS

Stakeholder involvement and collaborative decisionmaking represent a high level of participation and a goal for a wide range of public involvement programs. However, it is not easy, and must be complemented in many cases with conflict resolution. To achieve effective collaboration, a number of conditions or prerequisites are needed, including:
Good information 
Time to participate, to build trust, to learn, to resolve disputes, to create solutions 
Commitment of participants 
Willingness to learn among participants
Shared authority and responsibility to affect and implement decisions

Conversely, the lack of any of these conditions serves as a barrier to collaboration. Misinformation, insufficient time, lack of commitment and responsibility, entrenched positions, or uneven authority can undermine the collaborative process. In addition, if litigation or legal precedent is a goal of certain stakeholders, collaboration clearly will not work.

CASES

 

REFERENCES & LINKS

Community Toolbox: Bringing Solutions to Light
University of Kansas Work Group on Health Promotion and Community Development in Lawrence, KS, and AHEC/Community Partners in Amherst, Massachusetts

Participation Sourcebook
The World Bank

Public Involvement Techniques for Transportation Decision Making
Federal Highway Administration, September 1996

 

This site was created by the Department of Urban Affairs and Planning at Virginia Tech
in the
College of Architecture and Urban Studies
with support from the American Institute of Certified Planners.
Last updated 07/12/99